Sunday, February 7, 2010

Pokémon and Japanese culture in France

A while ago the French paper Le Monde made a big article about Japanese teenager culture in France. They wrote that people over 35 are unaware of this subculture. The French have always consumed a lot of comic strips, so maybe it’s no big surprise that mangas, the Japanese version, have made it big here. As an example, the series Dragon Ball have sold 350 million examples since the beginning. Compare that to a classic like Tintin which has sold a total of 241 millions and you start getting the picture!

But the Japanese influence is more than just mangas. Look at sushi, origami, futon… or trendy brands like Hello Kitty with a big shop next to Kenzo in Paris or the new shop Uniqlo with cheap Japanese clothes which is a huge success in Paris.


Personally I experience the Japanese influence every time I let the children watch the Pokémon series on TV. They love Pokémon with all these different creatures and their spectacular combats. Pikachu is the big favourite – so cute!

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